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A COMMITMENT TO ACCOUNTABLE, COST-EFFECTIVE MARKETING
Uplift modeling
Leverage Search Ranking to Optimize Key Business Metrics
Revenue Per Click (RPC) Model: How to Generate More Revenue Per Click?
Reinforcement Learning (RL) For Acquisition
How to Use a Response Model to Win More Profitable Customers?
Propensity To Buy (P2B) Model: How to Target the Audience Most Likely to Buy
Optimizing Qualified Lead that Brings in Revenue
Optimization Models: How to Predict Conversion Rate and Net Revenue Effectively
Multi-Touch Attribution (MTA) Models: How to Optimize ROI at Granular Levels?
Marketing Mix Models (MMM): How to Optimize ROI Across All Marketing Channels?
Attract Customers Effectively with Help of Marketing Offers
Lifetime Value (LTV) Model
Database Migration to Cloud: How to Migrate the Customer Database to AWS Efficiently
Improving Product Recommendation System
Prospect Response Model for Customer Acquisition: How to Bring New Customers More Effectively?
Distribution Channel Optimization: How to Grow a More Active Online Customer Base
Clickstream Analytics: How to Manage the Clickstream Database Cost-effectively
Build Dashboards for More Actionable Business Intelligence (BI) Insights
Banner Ad Optimization: How to Develop Segment-specific Banner Ads
Churn Model: How to Effectively Retain the Spending of An Attriting Customer
