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5 Keys to Effective Leadership for Techies

Tuesday, 28 July 2020 / Published in Career
There is a management track where you are leading teams. And then there is the technical track where you are using your expertise to lead initiatives that are based on your technical chops. It can be helpful to know which of those areas you want to go to.

NoSQL, Python, and MongoDB

Tuesday, 28 July 2020 / Published in How To
NoSQL, AKA not only SQL, is a non-relational database management system. This data could be more than tabular data, but documents, graphs, key-values as well. NoSQL handles data with high consistency, availability, and partition tolerance although it only offers limited query capabilities.

Tableau Dashboard in 10 Mins

Friday, 24 July 2020 / Published in Business Intelligence
In a complete data processing procedure, visualization decides to what extent the analysis could be understood by those who are not professional at data manipulation. That is, how well you present the journey to your audience.

Market Research Surveys and Predictive Modeling: A Case Study

Tuesday, 21 July 2020 / Published in Marketing
While in academia, I studied the market survey strategy. I applied that strategy during the data collection phase of my doctorate research. I was surveying from among a population universe defined as my students.

Function Codes in Python

Tuesday, 21 July 2020 / Published in How To
Why use the lambda function in data manipulation? What is decorator and first-order class closure and how it helps you code more flexibly and functionally?

Holistic Analytic Activation

Monday, 20 July 2020 / Published in Leadership
What is the concept of holistic analytic activation? Why it is vital, how to achieve it, and what are some of the challenges of achieving it?

SQL Queries, Tips for Writing Complex Grouping Operators

Thursday, 16 July 2020 / Published in Data Science
As a data analyst, writing complicated queries is one of the most important tasks. You have to know different combinations of common expressions.

What Hiring Managers Needs to Know When Hiring Foreign Nationals

Sunday, 14 June 2020 / Published in Career
The options for employers, on the most basic level, are non-immigrant visas, or immigrant visas (aka green card). Employers in the United States can sponsor foreign nationals for either and there’s actually no requirement in some areas.

How to use a Response Model to Win More Profitable Customers?

Friday, 12 June 2020 / Published in Marketing
A large retail company needed to utilize data to find high-value customers, increase engagement and demand while sticking to the marketing budget. How did they achieve the goals?

How Can Media Mix Modeling Help Your Business Move in the Right Direction?

Friday, 12 June 2020 / Published in Marketing
Are the marketing tools used to improve sales? What are the most effective ways of using these streams while still having an optimal budget?

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